SPAT: Use Social Media, PR To Jump-start Your Campaign by Paul Jones, 82 minutes ago More cause marketing campaigns are activated by low-cost and no-cost social media and public relations than by advertising. But PR and social media aren't all beer and Skittles. While PR has greater credibility than …See all stories on this topic […]

Insights Into the Modern CMO Moorman: The biggest areas where CMOs need to retool are in the areas of social media and marketing analytics. Companies are spending a larger proportion of their marketing budgets on social media and on marketing analytics which means that top … </tabSee all stories on this topic » Marketing Pilgrim

Study Breaks College Media Explains How to Use the iPhone 4s' Siri for Social … Study Breaks, one of the leading college media entertainment companies, offers a guide to using the iPhone's voice tool Siri with Twitter and Facebook, enabling users to utilize social media without ever having to touch the keyboard. See all stories

Facebook posts its internal C++ software library … called Folly, Facebook will be able to release more of its internal programs as open source, because they rely on different components in this library. [ Learn how to work smarter, not harder with InfoWorld's roundup of all the tips and trends …See all stories on this

Want Your Facebook Fans To Be More Active? Here's A Simple Trick That Works … This Facebook Fan Page tip is from Bipper Media, a content & social media marketing firm that helps local & small business connect to new customers, and generate more exposure for their brand, products, and services. Having a Facebook Fan

A Parents' Guide to Kids' Social Media By Anton Troianovski Many kids, of course, are already on Facebook, ((LINK TO SHAYNDI'S POST)) and many more are clamoring for other ways to play games and interact with their friends online. Letting kids get online early has benefits, …See all stories on this topic » Prime-Time Soap

SNAP Enters National Social Media Contest The purpose of the contest, as Snap CEO George Lee explains, is "to compete with other small companies on how well we can engage people with social media." Snap will be launching a number of campaigns throughout the contest in order to boost their …See all stories on this

Monetizing social media marketing using the right techniques As the use of social media marketing over mobile continues its increase, the market is becoming much more competitive at a time when the ins and outs of the strategies are still being discovered for the first time. Companies and brands are seeking the … See all

Seven steps to effective use of Facebook Although there are myriad social-media sites, let's dig into perhaps the one that has made the most waves recently: Facebook. If your firm allows you to use Facebook, here are seven tips to help you create a buzzworthy strategy: Make your page stand …See all stories on this

Staffing Company, MDT Personnel Adds McKinley Lewis as Social Media & Public … Steve Gage, Vice President of Technology at MDT Personnel had this to say of the addition of Mr. Lewis, "We have plans to build a robust and long term strategy around our social media marketing campaign, the possibilities are truly endless.See all