What do you Google ? Movie times? Addresses and directions? Answers? Chances are you found what you wanted on the first page of your search results. When was the last time you actually went past the first page to find something? It’s a safe bet that your customers aren’t going past page one either.
Are your potential customers going to find you on page one when they’re shopping for your product or service? Historically climbing the Search results ladder was all about things like page rank, keywords and backlinks. Great content is, and always has been, critical to your Search results. When you tie Google + and Authorship to your blog or web page you can get more lines in the SERPs and your profile picture on page one, crowding out your competition.
Consistency in your data has become essential so that all your online presence is contributing to your climb. Connecting all your online dots builds your web presence and your position.
You can also boost your climb in the Search ranks with targeted use of social engagement. When maximized, your Google + profile will help you claim your Google Authorship to build your credibility as an expert in your niche. More credibility equals better Search results.
Social Proof has also become a major factor in your search engine optimization strategy. The connections you build through social expand your reach, growing your following and traffic. This is the kind of traffic that leads to sales because it comes from personal interaction. People want to do business with the people they Know, Like and Trust. This growth impacts Search and your placement in the SERPs.
Get on Page One Google Search you want to be found first! Right?
I read the info and immediately thought ‘Tweet-gagged’ that’s what people can say when they find out their 95% self-promoting tweets are no longer being seen by a majority of tweeters.
Based on the first few paragraphs of the Twitter blog post below, I have bolded the content that gives me pause.. I am playing devil’s advocate so I am not saying this will definitely happen, simply that it could happen.
You will find my comments directly below the quoted text.
Today we’re beginning to introduce a new account feature called mute to people who use our iPhone and Android apps and twitter .com.(1) Mute gives you even more control over the content you see on Twitter by letting you remove a user’s content from key parts of your Twitter experience.
In the same way you can turn on device notifications so you never miss a Tweet from your favorite users, you can now mute users you’d like to hear from less.(2)
Muting a user on Twitter means their Tweets and Retweets will no longer be visible in your home timeline,(3) and you will no longer receive push or SMS notifications from that user.
The muted user will still be able to favorite, reply to and retweet your Tweets; you just won’t see any of that activity in your timeline.(4)
The muted user will NOT know that you’ve muted him/her,(5) and of course you can unmute at any time.(6)
Check out the full post on Muting a Twitter User Let me know what you think in relation to the points I’ve made or any other points you want to mention.